About Island Life
Island Life’s editorial team is based in Canada, US, UK and Australia, and consists of highly-skilled writers who are journalism graduates from top universities. Island Life is headquartered in Toronto, Canada, and owned by Island Media, who also own the hugely-popular cricket publication Island Cricket, which is currently the Sri Lankan digital sports publication with the widest reach and largest market segment.
Audience
Our highly-targeted readership consists largely of travellers hoping to visit Sri Lanka within the next 90 days from North America, Europe, Australia, as well as parts of Asia.
Ad types
Sponsored articles
We produce content of high editorial standard that results in engagement, and we will work with you to deliver immense value to your marketing efforts, while also providing readers with entertaining content and information they seek. Your brand’s web address, logo, contact information and social media pages are included in sponsored articles (or go unbranded with no logo and only links to your social media pages and/or website). Sponsored articles receive paid promotion on Instagram, Facebook and Twitter, with your brand’s social media pages also receiving mentions during the campaign.
Sponsored videos
We create short and snappy videos (or you supply the videos), which will be uploaded to our profiles on YouTube, Instagram, Facebook and Twitter, and also published on our website. Sponsored videos receive paid promotion on Instagram, Facebook and Twitter, with your brand’s social media pages also receiving mentions during the campaign.
Press releases
Guaranteed publication of your Sri Lanka travel and tourism related media release, with one link and two images per article allowed, and exposure on third-party news sites (eg: Google News, Yahoo! News, Bing News). Unlike sponsored articles and videos, press releases do not appear on our homepage and will not be promoted on social media.
Sponsored embed
Embed a post from your social media page into a relevant article on our site to promote the post to our readership and also increase follows/likes to your social media page.